Maximizing electronic channels to attract, retain, receive payment from, and serve your customers
For most businesses, the potential of Internet and mobile channels remains largely unrealized. Whether it's maximizing the effectiveness of the company's web site, reducing overall payment costs for e-commerce, leveraging mobile channels, or empowering customers and reducing costs by providing electronic self-service options — our goal is to help clients understand, identify, and capitalize on these opportunities.
Although we are not a web site developer or an interactive marketing agency, we can provide valuable assistance to clients as a "general contractor" of those services, including assisting in vendor selection. In addition, we can assist with the competitive assessment and brand positioning that is critical prior to implementing a new web site.
Our other services in e-business are often in the context of a payments or loyalty engagement and include the development of strategies to leverage Internet, e-mail, and mobile channels to improve marketing and customer service effectiveness and efficiency.